National Sales Process Improvement and System Enhancement Engagement

Senior management of a major, US-based Online Advertiser / Search firm retained Peter Walzer, Principal of Blue Globe Management Consulting, to lead an effort to implement an enhanced National Sales Channel Order Fulfillment process. The effort required a re-engineered process with a mix of manual and automated functions in a fledging industry with significant legacy functional considerations, necessitating substantial coaching, training, and mentoring of client staff as part of the implementation activities.